Class Action Bookbuilding
The more participants you have, the greater your chances of a successful collective action. This applies to both opt-in and opt-out collective actions.
Each collective action is unique, and so is our approach to bookbuilding. We analyse the data of your particular case, then craft a custom strategy to target exactly the people you’re looking for. From search engine advertising to social media to traditional platforms and even influencer marketing, we’ll create campaigns that trigger consumers to sign up.